The coat-obsessed Man’s Not Hot rapper has made the viral pop hit of the year – and could now be the Christmas No 1. So does he think he can beat Ed Sheeran, Mariah Carey and Gregory Porter?
Amid the usual sleigh bells, string sections and festive lyrics in this year’s Christmas No 1 race comes a man in a big coat, adamant that he is not overheating. Big Shaq’s Man’s Not Hot has become a snowballing breakthrough hit during the last few months: a parody of hardnut London rappers who use ridiculous slang, impersonate gunshots, and never, ever take off their coats. The knowingly witless aggression of its lyrics – “take man’s Twix by force” – makes them endlessly quotable, earning the track more than 100m views on YouTube and 74m streams on Spotify. It’s even been repeated in parliament by Peterborough MP Fiona Onasanya.
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